We empower world-class brands to inspire action and expand their impact.
Filmmaking with a science-backed storytelling approach
What We Believe
At Rocky Film Co., we believe in the transformative power of a well-told story. We don’t just create films—we craft compelling narratives that provoke thought, inspire action, and forge deep emotional connections. Our mission is simple yet profound: we empower world-class brands to inspire action and expand their impact through a science-backed storytelling approach.
But what does “world-class” really mean to us? It’s not just about being a household name or a Fortune 500 company. To us, a world-class brand is one that operates with unwavering passion, refuses to cut corners, and is relentlessly committed to making a difference. Whether it’s a nonprofit, a brewery, or a local business, the common denominator is a drive to be the best—not for recognition, but because excellence fuels impact.
We partner with those who are changing the world in their own way. And through our expertise in cinematic storytelling, we help propel their mission forward. Our process isn’t just about making beautiful films—it’s about using strategic, research-driven storytelling to shift perspectives, move audiences, and spark real change.
Everything we do—from the gear we use to the strategy behind each frame—is executed with world-class precision. Because when storytelling is done right, it has the power to not just capture attention, but to move people to action. That’s why we do what we do. And we do it with profound excellence.
OUR SCIENCE-BACKED PROCESS
Defining Our Shared Objective
We start by having in-depth conversations with key people who truly understand your story and its impact. This helps us build a strong foundation of understanding. From there, we identify five key storytelling themes—your Story Keywords—for your review. Once we’re aligned, these keywords serve as a guiding objective for your film and a filter for every decision moving forward.
Choosing the Right Character(s)
With a clear objective in place, we shift our focus to Storyfinding—seeking out the strongest character(s) to bring your film to life. This person becomes the emotional anchor of your story, making it more relatable and compelling for your audience. Since emotion is what drives action and changes beliefs, this step is essential to creating an impactful film.
Developing the Story Structure
Once we have the right character(s) and themes, we craft a narrative structure that keeps your audience engaged from beginning to end. We focus on building a compelling arc that introduces a clear conflict or central question—an approach backed by research as one of the best ways to maintain engagement. This stage culminates in a set of storyboards that map out the film’s progression.
Bringing the Story to Life in Production
With all the creative milestones in place, we move into production. By approaching the shoot with a clear vision and strong intention, we efficiently capture the most powerful moments of your story. Then, in post-production, we weave everything together—using the Story Keywords as our guide to ensure the final piece aligns perfectly with your mission and message.
REDEEMABLE DOCUMENTARY
“Redeemable” is a gripping short documentary that delves into the tumultuous life of Robert Borelli, once a rising star within the infamous Gambino Crime Family. At the height of his criminal acclaim, Robert grappled with a relentless addiction to drugs, a perilous path that jeopardized not only his standing among his mobster brethren but also his role as a father. His world spiraled closer to destruction as he faced a grim reality: the imminent threat of a fatal overdose or a brutal silencing by the very men he called family…
JORDI’S STORY
This narrative centers on a journey of self-worth and community, highlighting a transformation sparked by leaving a toxic relationship and finding a welcoming and supportive community. Initially caught in self-doubt and an unhealthy dynamic, Jordi embarks on a quest for healing and change…
JORDI’S STORY
This narrative centers on a journey of self-worth and community, highlighting a transformation sparked by leaving a toxic relationship and finding a welcoming and supportive community. Initially caught in self-doubt and an unhealthy dynamic, Jordi embarks on a quest for healing and change…
OUR PURPOSE
Rocky Film Co. believes in the power of a well-told story to inspire action and expand the impact of world-class brands.
By creating immersive, emotive cinematic films that go beyond the surface, Rocky Film Co. helps to deepen understanding and inspire action around your mission, purpose, and values.
Based in Indianapolis, IN & Charleston, SC // available anywhere